For your health
Adventist Health, EPIC-Oxford, the China Study, PREDIMED, EAT-Lancet. Every long-running nutrition study keeps landing on the same conclusion: people who eat mostly plants live longer, with less heart disease, less type 2 diabetes and lower rates of several major cancers.
The nutrition literature is noisy because food is emotional and industry-funded. Cut through it and the consensus is boring: eat more legumes, whole grains, nuts, fruit and vegetables. Eat less red and processed meat. That advice comes from every major health authority — the WHO, the American Heart Association, the Academy of Nutrition and Dietetics.
A well-planned plant-based diet is nutritionally adequate for every life stage. B12 supplementation is required (it's a bacterial vitamin, not an animal one). Iodine, omega-3s and vitamin D warrant attention. Everything else is easier than most people think.
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Curated films
Documentaries, investigations and short films from advocacy groups and independent filmmakers.
Documentary trailerThe documentary that made the plant-based case to millions.
Source: Forks Over Knives
Short filmIf slaughterhouses had glass walls, McCartney once said, everyone would be vegetarian. This is what he meant.
Source: PETA
Documentary trailerThe environmental case against industrial animal agriculture, in 90 seconds.
Source: Cowspiracy
Documentary trailerAn unflinching look at how humans exploit non-human animals across every industry.
Source: Dominion Movement
ExplainerA calm, data-rich explainer on the environmental math of eating meat.
Source: Kurzgesagt
InvestigationWhat the milk carton doesn't show.
Source: Mercy For Animals
The common questions
The four pillars
People come to plant-based living from very different doors. The reasons differ; the destination converges.
More than 80 billion land animals — and trillions of aquatic ones — are killed for food each year. Most never see the sun.
Read more →A 2018 Oxford study of 38,700 farms in 119 countries found plant-based eating is the single biggest thing one person can do.
Read more →Adventist Health, EPIC-Oxford, PREDIMED, EAT-Lancet: plant-eaters live longer, with less heart disease and diabetes.
Read more →A third of the world's grain is grown to feed farmed animals. Redirected to humans, it could nourish billions more.
Read more →